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Cookie Policy

Последнее обновление: 25 October 2026

This policy explains, under Article 10 of the Turkish Personal Data Protection Law No. 6698, which cookies and similar technologies (browser storage, pixel) Romantik Butik Hazır Giyim Ticaret ve Sanayi Limited Şirketi ("ROMANTİK BUTİK") uses on romantikbutik.com, why, for how long and on whose behalf, and how you can manage them. In case of any difference, the Turkish text prevails.

Data controller: Romantik Butik Hazır Giyim Ticaret ve Sanayi Limited Şirketi
Address: Zafer Mah. Gazi Cad. No: 107/2 İlkadım / Samsun
E-mail: bilgi@romantikbutik.com  ·  Phone: +90 546 234 55 17

1. What Is a Cookie?

A cookie is a small text file that a website stores in your browser. Session cookies are deleted when you close your browser; persistent cookies remain until they expire or you delete them. First-party cookies are set by our own site; third-party cookies are set by another company's software running on our pages. Similar technologies include browser storage (localStorage and sessionStorage) and tracking pixels, which send a request to a third party when a page loads.

2. Cookies We Use

The tables below list the cookies actually created on our site. If you find a cookie in your browser that is not listed here, please let us know.

2.1 Strictly necessary cookies

Needed for the site to work and to provide the service you ask for; not used for marketing.

NameProviderPurposeDuration
merrez_sepetROMANTİK BUTİKCarries the key of your cart. The cart contents are kept in our own database, not in the cookie.90 days
merrez_musteriROMANTİK BUTİKKeeps you signed in to your account.30 days, extended while you use the site
merrez_son_siparisROMANTİK BUTİKLets only you open your order confirmation page when you order without an account.6 hours

2.2 Functional cookies

NameProviderPurposeDuration
merrez_dilROMANTİK BUTİKRemembers your language.1 year
mrz_ulkeROMANTİK BUTİKRemembers your country, which sets the language you are welcomed with. The country is found by matching your IP address with a location database on our own server; your IP address is not sent to another company for this.1 year
mrz_secimROMANTİK BUTİKRemembers your choice on the country and language screen so that the screen is not shown again.1 year, or until the browser is closed

2.3 Performance and analytics cookies

NameProviderPurposeDuration
mrz_zidROMANTİK BUTİKA random visitor number: combines the pages you view into one visit, produces our visit statistics, links session recordings and matches orders with the ad or campaign you came from. It is linked to your account if you sign in, so it is not anonymous.1 year

2.4 Advertising and marketing cookies

NameProviderPurposeDuration
_fbpROMANTİK BUTİK and Meta pixelMeta pixel browser identifier, used to measure and improve our ads. If it does not exist yet, our site creates it on your first visit in Meta's format so that the same identifier is used throughout your visit.90 days
_fbcROMANTİK BUTİK and Meta pixelIf you arrive by clicking a Meta ad, the click identifier (fbclid) is stored to measure that ad. Created only in that case.90 days
Meta cookies (e.g. fr)Meta (third party)Cookies on Meta's own domains, depending on your Meta account and browser.According to Meta's policy

2.5 Embedded content

Videos on our site are played with the Vimeo player, and the map on the Our Stores and store location pages is loaded from Google Maps. While this content loads, your IP address and browser information reach that company. Videos are played with Vimeo's do-not-track setting; when the map loads, Google may set cookies on its own domain.

2.6 Created only in the administration panel

These are not created for store visitors: merrez_session (panel session, 8 hours), panel_sonuc (result message of an action, 30 seconds), mz_kart_test (card payment test link of our staff, 2 hours), etsy_pkce and etsy_state (security values of the Etsy shop connection, 10 minutes).

3. Browser Storage

Besides cookies we use your browser's storage. Technically these are not cookies, but we list them because they hold information about you.

NamePurposeDuration
mzAdresler (localStorage)The delivery details you enter at checkout (name, phone, e-mail, address) are kept only on this device so they are ready for your next order. On shared devices we recommend clearing your browser data.Until you delete them
mrz_son_urunler, mzSonAramalar, mdGorunum, mrz_secim (localStorage)Recently viewed products, recent searches, product list view and country/language choice.Until you delete them
rb_cerez_bilgi (localStorage)Remembers that the cookie box has been shown, so it is not shown again. It records no choice.Until you delete it
multiFbc, lastExternalReferrer, lastExternalReferrerTime (localStorage)Written by the Meta pixel itself, not by us; used for ad measurement.According to Meta
mrz_oturum_kayit, mrz_sepet_adet (sessionStorage)Session recording identifier and the number of items in your cart during the visit.Until the tab is closed
mrzMisafirOdeme, mzGeriDonus, mzGeriUrun, mzAramaGeri, rbLookIzgara, mdDuyuruKapali (sessionStorage)Guest checkout choice, returning to where you left off in lists, search and the Get the Look gallery, and a closed announcement.Until the tab is closed
mrz_acik_sayfa (sessionStorage)The address of the open page; if the page does not close properly (a possible crash), this is reported to our own server as an error record.Until the tab is closed
mrzSurumTazele, mrzSurumTazele2, mrz_surum_yenile (sessionStorage)When a new version of the site is published, the page is refreshed only once.Until the tab is closed
Meta event markers (sessionStorage, for purchases also localStorage)Prevent the same event (e.g. a purchase) from being sent to Meta twice.Until the tab is closed; for purchases until you delete them

4. Meta Pixel and Conversions API

Our website uses the Meta (Facebook, Instagram) pixel and Conversions API to measure and improve our advertising. The pixel loads Meta's script from Meta's servers when a page opens and sends events such as page views, products viewed, searches on the site (the search term), adding to cart or favourites, starting checkout, entering payment details, purchase, sign-up and newsletter sign-up from your browser to Meta. Each event is also sent from our server to Meta (Conversions API) with the same event identifier, and Meta counts the two as one event. Together with these events, your IP address, browser information, the _fbp and _fbc identifiers and, where available, your e-mail, phone, first and last name, city, province, postal code, country, customer number and, if you added them to your account, gender and date of birth, hashed with SHA-256 (not as readable text), are sent to Meta. This data is transferred abroad (mainly to the USA) and Meta may also process it under its own policies. The pixel, session recording and visit recording do not run on payment link pages. Details are in our Privacy Policy and KVKK Information Notice.

5. Session Recording

To find faults and improve the site, page interactions during your visit (page views, clicks, scrolling) are recorded and can be replayed by our authorised staff. Recordings are linked to your visitor number (mrz_zid) and, if you sign in, to your account; they are not anonymous. Everything you type into form fields is masked in your browser before anything is sent, and screen areas showing your address, phone number or e-mail address are also masked. Recording stops before the card fields on the payment page are opened, so card details are never recorded. Recordings are kept on our own server for 7 days and deleted automatically. They are not used for advertising and are not sent to Meta.

6. Legal Grounds

  • Strictly necessary cookies and storage: necessary for the establishment or performance of a contract (KVKK Art. 5/2-c) and, for site security, our legitimate interest (Art. 5/2-f).
  • Functional cookies and storage: providing the service you ask for and our legitimate interest (Art. 5/2-f).
  • Performance and analytics, advertising and marketing cookies, the Meta pixel, the Conversions API and session recording: our legitimate interest (Art. 5/2-f) in measuring site usage, finding faults and measuring and improving our advertising.

To the extent that data collected through cookies and similar technologies is personal data, it is processed under our Privacy Policy and KVKK Information Notice, which also explains transfers abroad.

7. How Can You Manage Cookies?

Our website does not have a cookie preference panel. The cookie box shown at the bottom of the page on your first visit is for information only: the OK button does not record a consent, closing or not closing the box does not change how the cookies above work, and the box is not shown again in the same browser. You can manage cookies in your browser settings. Blocking strictly necessary cookies may stop sign-in, cart and ordering from working.

  • Chrome: Settings > Privacy and security > Third-party cookies / Site data
  • Safari (Mac): Settings > Privacy > Block all cookies; iPhone/iPad: Settings > Safari > Block All Cookies
  • Firefox: Settings > Privacy & Security > Cookies and Site Data
  • Edge: Settings > Cookies and site permissions

You can stop the Meta pixel script and Meta cookies by blocking third-party cookies in your browser, using your browser's tracking protection or a content blocker. The copy of events sent from our server (Conversions API) is not affected by your browser settings; you can send us your requests about it under KVKK Article 11. In your Meta account (Accounts Centre > Ad preferences) you can also turn off the use of activity information from ad partners for your ads. You can delete browser storage by clearing your browser's site data.

8. Your Rights and How to Apply

To exercise your rights under Article 11 of the KVKK, you can apply in writing to Zafer Mah. Gazi Cad. No: 107/2 İlkadım / Samsun or, from the e-mail address you previously gave us and which is registered in our system, to bilgi@romantikbutik.com. We conclude your application within 30 days at the latest. Other application methods are set out in our Privacy Policy.

9. Updates

We update this policy when the cookies we use or our partners change. The current version is always the one published on this page.

10. Contact

For questions about cookies: Romantik Butik Hazır Giyim Ticaret ve Sanayi Limited Şirketi, Zafer Mah. Gazi Cad. No: 107/2 İlkadım / Samsun, bilgi@romantikbutik.com · +90 546 234 55 17.